Brightside Group has appointed Alan Jappy as business development director.
Jappy joined in November and reports to Derek Henry, MD, Broking.
Derek Henry said Jappy will spearhead Brightside’s focus on building up the Group’s roster of partnerships in the retail, SME and van sectors.
He said that Brightside’s profile was now much broader than its personal lines heritage: “We sell business insurance to sole traders and SMEs requiring niche and specialist cover, and our commercial business now accounts for over 40% of our GWP.”
“We already work with some fantastic partners but we are seeing a lot of demand for our niche propositions. We want to support as many partners as we can & Alan is here to help us do just that.”
“I am delighted to welcome Alan to Brightside. He is a highly talented business development professional who will bring considerable energy and added focus to our plans, not to mention an exceptional contacts book from a long career in senior business development roles.”
He said that Alan’s arrival underlined Brightside’s plans to invest in new talent to accelerate growth at the South West-based broker. “We have made clear our intention to continue to invest in order to grow Brightside and Alan’s role is squarely focused on maintaining our upwards trajectory for new partnerships.”
Alan Jappy said: “Brightside has the capability and potential to be the stand out niche broker for the 2020s, and I am very excited to be joining the team at this time.”
“The pandemic has accelerated the operational transformation of the business, and we are well-placed to attract new partners to the brand.”
About Alan
Alan joins Brightside from DAS, where he spent three years as strategic new business leader. Prior to DAS, he was head of business development and bid management at BGL. He has also worked in the corporate partnerships division at Allianz Retail.