Liberty Specialty Markets launches ‘Virtual Rooms’ video platform for brokers
Liberty Specialty Markets (LSM), part of Liberty Mutual Insurance Group, has announced two technology developments that enhance the value it adds to insurance brokers.
The first is the launch of Liberty Virtual Rooms, a video communications platform that aims to build broker relationships. The second is a new website that quickly and intuitively provides access to critical information: www.libertyspecialtymarkets.com
Liberty Virtual Rooms is web-based and needs no additional software to be downloaded. Virtual Rooms gives brokers instant access to LSM teams and the dedicated support they require. The platform is currently available to brokers in the UK and certain European countries and is being rolled out to LSM’s global network.
The Liberty Virtual Rooms platform was developed in response to the reduction in face-to-face meetings as a direct result of COVID-19. Engineered as a mobile-friendly service, the platform enables brokers to meet online with LSM business development, underwriting, claims and risk engineering teams. It provides one touch access via an SMS containing a link to the virtual meeting. LSM concierge are available to assist with booking queries.
Carol Baker, Head of Customer Proposition at Liberty Specialty Markets said: ‘We spoke to brokers to get their input during the development of Liberty Virtual Rooms. It was important to ensure we met their needs. Giving them the ability to set up a call with an underwriter cuts down the need for lengthy email exchanges when trying to place business. The market is moving quickly to adapt to digitalisation. Making our underwriting teams available to brokers virtually is one step in our commitment to continue to do business in a changing environment.”
Key features of the new website include a new look and navigation, a Partner Centre giving access to Virtual Rooms and other online functionality.
Head of Marketing, Paula Wilson said: “Our key focus was on the user experience. We help them quickly access the information they need with smart search functionality. We enlisted the help of the broker community to ensure we are addressing their needs.”
Authored by Liberty Specialty Markets
Liberty Specialty Markets offers specialty and commercial insurance and reinsurance products across key UK, European, Middle East, US and other international locations. We provide brokers and insureds with a broad range of products through both the Company and Lloyd’s markets and have over 1,700 staff in approximately 65 offices. Liberty Specialty Markets was established in September 2013 bringing together Liberty’s company, syndicate and reinsurance operations into one combined operation, composed of three business units: Commercial, Specialty, and Reinsurance (Liberty Mutual Re). This integrated approach means brokers and clients can benefit from our global reach and operating efficiencies.
Liberty Specialty Markets is part of global insurer, Liberty Mutual Insurance Group, a diversified global insurer, formed in 1912 and headquartered in Boston, Massachusetts. Liberty Mutual is the 5th largest global insurer based on 2017 gross written premium, with over 50,000 employees in 30 countries and economies around the world. Our purpose is to help people embrace today and confidently pursue tomorrow. The promise we make to our customers throughout the world is to provide protection for the unexpected, delivered with care. We achieve this by offering a full range of personal, commercial, and specialty Property & Casualty insurance coverages. Our customers’ trust has earned us the 68th spot on the Fortune 100 list of largest corporations in the U.S., based on 2017 revenue.
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