Aviva launches Underinsurance Campaign in a Box
Authored by Aviva
Like you, we’re on a mission to help clients tackle underinsurance. So, why not tackle it together?
Created with you our brokers in mind, our new Underinsurance Campaign in a Box is designed to give you a ready-made and easy-to-use marketing campaign, specifically to help you start those all important conversations.
Each stage has been carefully created to help take your clients on the journey from thinking it’s an issue that doesn’t affect them, through to realising it’s a real risk that affects everyone and then on to contacting you to find out how you can help get them the right level of cover for their business.
Your 5-stage campaign covers:
- What is underinsurance and how it could affect them and their business
- Why they should listen to you on this issue
- What solutions are available that could help them
- How it happens and how can it be avoided
- Why they should act now
Open my Underinsurance Campaign in a Box
We have an email template and a social media asset designed for each stage of your campaign. And when it comes to renewal time, you’ll find two alternative email templates and a social media asset to use then too.
The underinsurance marketing campaign assets are easy to find on Broker Create, alongside further supporting resources that you can share in your conversations or simply use as inspiration for your own communications.
About Aviva
Aviva Insurance Limited is one of the UK’s leading insurance companies, part of the Aviva group with 34 million customers Worldwide. Aviva Insurance has been in the insurance business for more than 300 years.
In UK commercial, the insurance market remains challenging for insurance brokers and customers, due to the ongoing economic conditions. Aviva Insurance are focusing on improving our processes to ensure Aviva provide commercial customers with insurance cover at an acceptable price. Insurance brokers also recognised our excellent customer service by voting us Insurance Times General Insurer of the Year in 2012, for the second year running. youTalk-insurance sharing Aviva insurance news and video.