Aviva appoints Jason Storah as CEO, UK & Ireland General Insurance and Tracy Garrad as CEO of Aviva Canada


Aviva has announced the appointments of Jason Storah as CEO of UK & Ireland General Insurance, and Tracy Garrad as CEO of Aviva Canada.

Mr Storah is currently CEO of Aviva Canada, a role he has held for four years, in a period defined by progress for that business, including GWP growth of 34%, and becoming the number two General Insurer in the Canadian market. Mr Storah has almost 20 years of experience with Aviva in a variety of roles. Prior to becoming CEO of Aviva Canada, he most recently served as Chief Distribution Officer, where he oversaw broker distribution, partnerships – including RBC Insurance – as well as Aviva’s direct insurance business and marketing.

In his new role, he will continue to report to Aviva Group CEO Amanda Blanc, and be a member of Aviva’s Group Executive Committee, as he has been since 2020.

Tracy Garrad will succeed Mr Storah as CEO of Aviva Canada and take up her post on 16 October 2023. Ms Garrad has had a distinguished career holding senior roles in the financial services, insurance and healthcare sectors. Most recently she was CEO of AXA’s UK Healthcare business (formerly AXA PPP), and prior to that role she was CEO of HSBC’s Channel Islands and Isle of Man business, following a four-year tenure as the CEO of First Direct Bank. Ms Garrad is also a Non-Executive Director of The London Stock Exchange Group plc.

Ms Garrad will report to Aviva Group CEO Amanda Blanc, and become a member of Aviva’s Group Executive Committee on joining the company.

Commenting on the appointments, Amanda Blanc, Group Chief Executive Officer, said:

“I am delighted to make these appointments, both of which strengthen the Executive Management of Aviva.

“In Jason, we have a CEO with a track record in running a high performing General Insurance business, and our Canadian operation has thrived under his stewardship. Having successfully led its turnaround, as most recently evidenced in yet another strong quarter of growth, I am thrilled he has now accepted the role of CEO of our UK & Ireland General Insurance business. I look forward to him applying his considerable talent to taking that business forward.

“Jason is joining a business in great health, with a fantastic leadership team, as well as committed people, and I know that under his leadership it will go from strength to strength.

“We are also looking forward to welcoming the very talented Tracy Garrad to Aviva Canada later this year. Tracy brings a wealth of experience to our business, across multiple sectors, and her expertise will prove invaluable as we continue to grow our Canada franchise, and Aviva more broadly. She is a proven CEO, with the strength of leadership to add huge value to our business across the Atlantic.”

Jason Storah, CEO, UK & Ireland General Insurance, said:

“It’s a huge honour and responsibility to be asked to lead the UK and Ireland General Insurance business. I will miss everyone in Canada, but I know the team and business will continue to go from strength to strength. I’m excited to take on this new role and join a fantastic team that works tirelessly to grow our business and support our customers.”

Tracy Garrad, CEO Designate, Aviva Canada, said:

“I feel very privileged to be joining Aviva at such an exciting time. I look forward to working with Amanda and meeting the team in Canada, and I am relishing the opportunity to join a business so focussed on customers, and shooting for even further growth in this fantastic franchise.”

Adam Winslow, most recently CEO of UK & Ireland General Insurance, will be leaving Aviva to pursue an external opportunity.

Authored by Aviva


About Aviva

Aviva Insurance Limited is one of the UK’s leading insurance companies, part of the Aviva group with 34 million customers Worldwide. Aviva Insurance has been in the insurance business for more than 300 years.

In UK commercial, the insurance market remains challenging for insurance brokers and customers, due to the ongoing economic conditions. Aviva Insurance are focusing on improving our processes to ensure Aviva provide commercial customers with insurance cover at an acceptable price. Insurance brokers also recognised our excellent customer service by voting us Insurance Times General Insurer of the Year in 2012, for the second year running. youTalk-insurance sharing Aviva insurance news and video.

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