Allianz and Rugby Football Union announce landmark partnership

  • Allianz announced as Official Insurance Partner of England Rugby
  • Allianz also becomes new title partner for women’s Premier 15s and Inner Warrior grassroots programme with landmark investment to grow women and girls’ rugby in England

Allianz Insurance and the Rugby Football Union (RFU) have today announced a new agreement in which Allianz will become the Official Insurance Partner of England Rugby, and partner to the men’s and women’s England rugby teams.

The landmark partnership will also see Allianz Insurance supporting the top women’s domestic rugby competition in England, becoming the title partner for the ‘Allianz Premier 15s’ which will start on Saturday 10 October.

The two organisations will work together to continue the strong growth trajectory of the women’s sport through increased awareness activities. Allianz Insurance will also become title sponsor of the Allianz Inner Warrior grassroots programme which encourages girls and women into sport.

Simon McGinn, general manager, Commercial & Personal, Allianz Insurance, said:

“We are delighted to announce this exciting new agreement with England Rugby as the Official Insurance Partner, which will see us become partner to the men’s and women’s England rugby teams. Allianz has a longstanding history with this fantastic sport and we are looking forward to continuing our involvement through this new partnership.

“Our partnership with the RFU also provides us with an excellent new opportunity to support women’s sport, as we become the title partner of the Premier15s and Inner Warrior, the grassroots programme to encourage girls and women into sport.”

He added: “We believe this is an excellent fit for our organisation and will complement our existing national partnership with ParalympicsGB. I am excited about the potential this new agreement will bring for both Allianz and the RFU.”

Nicky Ponsford, Head of Women’s Performance at the RFU said: “This commitment from Allianz will have a significant and positive impact on the continued success of our women and girls’ teams. Attracting a partner like Allianz is also a great honour and shows just how far the women’s game has developed.

“We’re also delighted they’ll be partnering our men’s and women’s England teams and also working across our community game. These are exciting times and we look forward to working together.”

Authored by Allianz


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