Liberty Specialty Markets ranked 1st in prestigious London market brand index
Authored by Liberty Specialty Markets
Liberty Specialty Markets is pleased to announce that Insurindex has ranked LSM in first place in the 2023 London Market brand index.
The London Market brand index ranks the top twenty leading London Market insurer brands according to independent research from Gracechurch Consulting.
The rankings are derived from a combined measure of market share and ‘share of mind’, where respondents are asked to name spontaneously the first three companies in the market which come to mind. Updated annually, the rankings are collated through independent reports conducted by Gracechurch, utilising over 20,000 data points.
Phil Hobbs, President and Managing Director of Liberty Specialty Markets commented: “We are very pleased to be recognised for our contribution to and influence in the London insurance market. We have invested in our brand over many years and have been making steady progress in building relevance and awareness. This accolade is testament to the hard work and commitment which our employees demonstrate at every level of the business.”
Ben Bolton, Managing Director at Gracechurch Consulting said: "LSM's market-leading performance in the Insurindex 2023 Leading London Brands Index is the successful outcome of a long-term commitment to and investment in the Liberty brand. LSM and the other leading Insurindex brands gain proven competitive advantage - higher loyalty, customer trust, talent attraction/retention and profitable growth being just a few of the benefits. Being a leading brand also opens opportunities and 'permission' to innovate and grow ahead of the competition, which further cements the market-leading status of these companies."
About Liberty
Liberty Specialty Markets offers specialty and commercial insurance and reinsurance products across key UK, European, Middle East, US and other international locations.
We provide brokers and insureds with a broad range of products through both the Company and Lloyd’s markets and have over 1,700 staff in approximately 65 offices. Liberty Specialty Markets was established in September 2013 bringing together Liberty’s company, syndicate and reinsurance operations into one combined operation, composed of three business units: Commercial, Specialty, and Reinsurance (Liberty Mutual Re). This integrated approach means brokers and clients can benefit from our global reach and operating efficiencies.
Liberty Specialty Markets is part of global insurer, Liberty Mutual Insurance Group, a diversified global insurer, formed in 1912 and headquartered in Boston, Massachusetts. Liberty Mutual is the 5th largest global insurer based on 2017 gross written premium, with over 50,000 employees in 30 countries and economies around the world. Our purpose is to help people embrace today and confidently pursue tomorrow. The promise we make to our customers throughout the world is to provide protection for the unexpected, delivered with care. We achieve this by offering a full range of personal, commercial, and specialty Property & Casualty insurance coverages. Our customers’ trust has earned us the 68th spot on the Fortune 100 list of largest corporations in the U.S., based on 2017 revenue.