QBE sector spotlight - The UK advertising industry in 2020

QBE-examine-the-advertising-sector-in-2020

Insolvency rates are at heightened levels for a number of sectors that feed into the advertising industry, creating increased trade credit risk for media buyers, according to Jamie Calder, Senior Underwriter at QBE Trade Credit & Surety.

The UK advertising industry is growing. According to the Advertising Association/WARC Expediture Report, advertising spend in the UK is expected to have risen by 5.2% to £24.8bn in 2019, with similar increases predicted for 2020.

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