Prestige Underwriting & AA partnership accelerates with Non-standard Motor


Prestige Underwriting’s year of record growth for its non-standard Motor proposition shows no signs of slowing down as it launches a new proposition with AA Insurance.  As a leading MGA in non-standard and niche, Prestige Underwriting’s non-standard motor product will provide the AA’s customers with a new, flexible solution for a diverse range of risk types including imports, modified & high-performance vehicles and cover options for motoring or criminal convictions.

Tim Baxter (pictured), Head of Broker Development commented on the recent launch:

“I am delighted to accelerate our partnership with AA Insurance and to promote our non-standard motor proposition which is now live for the AA community.  Our Motor solution is unique in its design and risk appetite, and I am very pleased to offer AA customers choice when it comes to cover requirements for imported vehicles, high performance, modifications and customers with convictions.  The AA have developed a Motor customer base of circa 1 million policyholders and with our new product, we are excited to support further growth in these niche areas. Support from both sides has been significant and I am extremely grateful to all involved in the successful delivery that will see our relationship grow. 

Speaking of the new evolved non-standard proposition, AA Director Insurance Broker Kathryn Thomas:

“We are delighted to welcome Prestige to our panel who have over the years demonstrated their ability to write non-standard and will be complimentary our existing panel of leading insurers. The addition of Prestige will help in reaching new customer segments and fits with our ambitions in further growing our Motor portfolio. The delivery of the scheme is testament to the collaboration and investment by both parties and we look forward to enjoying a long and mutually beneficial relationship.”

The non-standard Motor product went live on AA on 1 December 2022.

Authored by Prestige Underwriting


About Prestige Underwriting

Long established and highly trusted across the UK and Ireland for developing non-standard and niche insurance products, we enable brokers and partners of diverse size and scale to compete in a highly dynamic marketplace. 

Our 130-strong team-work in partnership with around 1,300 brokers and partners with the aim of not only meeting their needs but, wherever possible, exceeding their expectations. 

At Prestige Underwriting we take a partnership approach to understanding what our clients' needs are and they find that we are expert and agile specialists in what we offer. We are efficient, flexible and approachable which gives us an advantage and edge to ensure we always deliver for our partners. 

Our professional, customer centric, agile and flexible approach to developing, delivering and continually enhancing our products and service offering has been key to securing and maintaining longstanding relationships with our Broker network since 1997.