ERS – In car entertainment is about to get a lot more interesting
It’s official – drive-in cinemas are finally catching on in the UK. We’re at least 70 years behind North America, and it’s taken a major pandemic to finally usher in this trend, but it’s welcome news all the same for cinema-lovers, driving enthusiasts, and basically anyone who is fed up of sitting at home watching Netflix.
In fact, the concept of the drive-in is almost as old as the automobile itself. Outdoor movie screenings for drivers began way back in the 1920s, leading to the creation of dedicated drive-in theatres, which were commonplace throughout the US in the 1950s and 60s before improvements in home entertainment began to dampen their appeal.
However, in recent months many UK organisations have recognised that the drive-in model holds big advantages for anyone looking to entertain customers in a COVID-compliant manner. Consequently, drive-ins are now popping up everywhere.
To read the full ERS authored article CLICK HERE
ERS is the UK’s largest specialist motor only insurer underwritten by Lloyd’s and rated A+. For over 70 years, we have worked directly with brokers to provide bespoke cover for their customers’ specialist requirements.
For these customers’ their vehicle is often at the centre of their livelihood or passion, giving rise to different or specific needs that cannot be met with one-size-fits-all insurance. At ERS we recognise and embrace this difference; it is why we employ teams of underwriters who are experts in their field to understand each risk individually to provide the ideal cover and it is also why brokers have told us that they trust us more than any other insurer with a specialist motor risk.
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