Ecclesiastical research: Health charities are closest to brokers’ hearts


Brokers more likely to support health charities than any other cause

Those living in the South East and South West are more supportive of charitable organisations than in any other region of the UK

Brokers aged 46-55 are more likely to support a charity than any other age group

New data taken from specialist insurer Ecclesiastical Insurance’s Movement for Good awards has revealed the charitable habits of brokers, showing a third of brokers (30%) would choose to support a health cause over any other.

Community charities (15%), helping people with disabilities (15%), helping those in poverty (10%) and supporting education (8%) round out the top five most popular charitable causes in the UK.

More than 600 kind-hearted brokers voted for over 300 charities across the UK. Analysis of the nominations suggests that brokers living in the South East and South West are more supportive of charitable organisations than in any other region of the UK.

Brokers aged 46-55-year olds (30%) are more likely to support a charity than any other age group.

Research carried out last year by Ecclesiastical revealed that over three quarters of brokers (76%) believe it is important for their business to contribute positively to society1.

Specialist insurer Ecclesiastical has awarded 500 charities a £1,000 donation as part of its Movement for Good awards.

The Movement for Good awards from Ecclesiastical Insurance will see a total of £1million given to charities this summer. In the first phase, brokers and members of the public were invited to nominate causes close to their hearts during April and May, with 500 gifts of £1,000 available for donation.

In total, over 98,000 people around the UK nominated more than 7,000 charities up and down the country. The 500 winners were picked at random from those nominated.

Thanking supporters across the country, Mark Hews, Group CEO of Ecclesiastical, stated: “We are a unique financial services group whose sole purpose is to support good causes.  We are delighted that the brokers have responded so enthusiastically to our Movement for Good awards. It’s clear that brokers care deeply about supporting charities right across the UK, with healthcare and community causes holding a particularly fond place in people’s hearts.

“We know that £1,000 can make a huge difference to the incredible work that charities do and we’re looking forward to seeing how this financial boost will change lives for the better.”

Later this summer, a further ten charities will also be chosen by a panel of judges to receive £50,000 from Ecclesiastical to be put towards projects that enhance education, skills, arts, culture and heritage, as well as citizenship or community development.

From Monday 17th June, charities are invited to apply for the substantial grant with applications being assessed against four key areas; impact and effectiveness, sustainability, innovation, and care and compassion.

The successful charities will be announced from Monday 30th September 2019.

Owned by a charity, Ecclesiastical is the only financial services group that exists to give all its profits to charity. It has given £100million to charity over the past five years and is the fourth largest corporate giver in the UK2.

In 2017, Ecclesiastical launched its annual Closer to You programme with Select broker partners to help them extend their charitable giving to causes that were important to them.

For further information on the Movement for Good Awards CLICK HERE


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