AXA UK and Brake launch partnership to understand driver behaviours to promote greener and safer driving


AXA UK and Brake, the road safety charity, partner to conduct research looking into safe and sustainable driving

Research topics will include the impact of the cost-of-living crisis on road safety and opinions on self-driving vehicles

AXA UK and Brake, the road safety charity, have announced a new corporate partnership, aiming to publish a series of reports on driver behaviour and opinions on topics related to driving safely and sustainably.

The partnership will see Brake and AXA UK conduct research and produce insight reports looking into safe and sustainable driving. Research topics will include the impact of the cost-of-living crisis on road safety, driver opinions on new technology and the importance of driver education.

“We are pleased to be partnering with Brake to further understand customer behaviour around safe and green driving. At AXA UK, we are committed to improving road safety, lowering emissions and supporting the development of mobility so it is accessible and affordable for all. As research partner, we hope our insight encourages safe driving practices and raises awareness of more sustainable transport options.” - Dougie Barnett, Director of Customer Risk Management, AXA UK

"We’re very excited to be working with AXA UK. They share a tangible desire to keep road users and communities safer and more sustainable. We are grateful for AXA UK’s support and are excited about working with them on establishing drivers’ opinions and behaviours.” - Lucy Straker, Campaigns Manager, Brake, the road safety charity.

Authored by AXA UK 


About AXA

In July 2012 the AXA Commercial Lines and Personal Intermediary businesses came together to form a new single organisation – AXA Commercial Lines and Personal Intermediary.

The business offers brokers a more integrated and consistent approach from AXA which is focussed on their needs as a business – whatever the product. AXA Commercial Lines & Personal Intermediary provides underwriting expertise, offering a range of commercial lines and personal lines products and insurance solutions to our brokers and customers.  AXA Commercial & Personal Intermediary is part of AXA Group, a worldwide leader in insurance and asset management serving 101 million clients

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