New Premium Credit App and customer portal set to transform customer journey


In a series of firsts for the premium finance industry, Premium Credit has launched a set of digital services designed to transform the customer journey for their brokers’ clients.

Latest developments include a new mobile app and an enhanced customer portal. Both incorporate cutting edge technologies that make the customer journey easier and simpler, providing an efficient service and ultimately an opportunity for brokers to grow their businesses.

The mobile app, available on iOS and Android, allows Premium Credit’s retail broker customers to manage their Credit Agreement. The enhanced customer portal allows both retail and commercial broker customers to manage their Credit Agreement.

Both digital services give customers easy access to manage their Premium Credit account. Available on demand they allow customers to electronically sign a credit agreement and make missed payments, without registering for an account; manage multiple credit agreements; keep track of forthcoming direct debit payments; read letters and edit personal details. The mobile app and the customer portal put the power into the customers’ hands, wherever they are.

From a broker perspective both innovations also reduce admin and time spent chasing payment of defaults and reduce broker call centre queries.

Simon Moran, Premium Credit’s Chief Sales and Marketing Officer commented: “We offer a very effective method to provide premium finance. Our overall goal is to make it easy for brokers’ customers to interact with us in any way they choose, and digital transformation plays an important role in getting us there.”

Through financial investment and commitment to technological growth from the company’s private equity owners Cinven, Premium Credit has been able to continuously improve its customer experience and grow the penetration of its products to maximise its efficiency as a business.